Red Bull

Red Bull Energy Drink was launched in Austria in 1987 creating a new product category called Energy Drinks. It is now sold in more than 175 countries. Vitalizing body and mind, Red Bull Energy Drink is appreciated worldwide by top athletes, students, and in highly demanding professions as well as during long drives. In India, Red Bull India Private Limited (RBIL) has imported and sold Red Bull Energy Drink and its variants since 2007. Red Bull India has invested significantly in the Indian market, working with local Indian partners through distribution and sales channels.

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